Food & Beverage · Brand Identity

Berrico

Made to share.

Client Berrico
Year 2025
Industry Food & Beverage · Chocolate
Scope Brand Identity · Growth Marketing
Brand Story

Berrico is handmade in small batches, picked fresh, and meant to be shared. The brand was built around a single idea — any box makes a good moment better, and the right gift makes people feel remembered.

" Any box makes a good moment better.
The Mark

A wordmark you'd want on a gift tag.

The letterforms sit a little low and a little warm — closer to a hand-written tag than a logotype. The doubled "r" and the rounded "o" hold the eye long enough to read as something made by a person, for a person.

In the wild

A system, ready to gift.

wordmark Berrico — primary mark
01 / 06
packaging The Grand Mix box
02 / 06
stationery Hand-written gift card
03 / 06
ecom berrico.love — storefront
05 / 06
tag Batch number + dipper initials
06 / 06
The Line

Made to share.

Three words that anchor every box, every tag, every conversation Berrico has with the person who's about to be remembered.

Outcome

What we shipped.

01

Made to share

Every touchpoint frames the product as a reason to gather, not a treat to keep. The wordmark sits low and warm; the boxes open like an invitation.

02

Fresh and local

Strawberries are sourced locally and dipped within the day. The brand voice mirrors that simplicity — no machines, no shortcuts, no long ingredient lists.

03

Handmade in small batches

Each box is dipped by hand. Tags carry the batch number and the dipper's initials — a quiet trace of the person behind the gift.

"Handmade. Shared. Remembered." — Berrico's closing line on berrico.love
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